Cosmetic Surgery and Social Media: The Influence of Digital Platforms
Introduction: Cosmetic Surgery and Social Media Social media platforms like Instagram, Tik-Tok, and YouTube have revolutionized how Cosmetic Surgery is perceived and accessed. The accessibility of information, before-and-after photos, and influencer endorsements has created a dynamic environment where beauty standards evolve rapidly. The Rise of Social Media Influencers in the Cosmetic Surgery Industry Influencers, with their large followings and curated images, play a significant role in shaping public perceptions of beauty ideals and cosmetic procedures. They often collaborate with clinics and surgeons, promoting treatments and creating a culture of aspiration among their audience. Impact on Body Image and Self-Esteem The constant exposure to idealized images on social media can lead to unrealistic beauty expectations and a negative impact on individuals' self-esteem. This phenomenon has sparked debates about the authenticity of online portrayals and the need for transparency ...